C.A.R.T.

Project:

Design a logo for the Child Care Alliance Response Team. The C.A.R.T. program helps local daycares with information, regulations and laws.

Software:

Illustrator CS, Photoshop CS

Fonts:

Arial Black

Concept:

The logo needed to appeal to those who ran daycares, many of them were stay-at-home moms who watched other children. I used the acronym CART to create the imagery for this logo. The children are multicultural.